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Amathole Economic Development Agency (ASPIRE) Sponsors "Music in the Snow" to Boost Local Tourism and Economy

Author: Staff Writer

Amathole Economic Development Agency (ASPIRE) Sponsors "Music in the Snow" to Boost Local Tourism and Economy.


The Amathole Economic Development Agency (ASPIRE) proudly sponsored the "Music in the Snow" event held in Hogsback from 26-28 July 2024. As a strategic partner, ASPIRE is committed to promoting the Amathole Region's tourist attractions. The three-day event, featuring different themes each day, has become a significant draw for tourists and event-goers, providing a substantial boost to the local economy.


The event offered selling spaces for exhibitors, allowing SMMEs to benefit directly from the increased foot traffic and visibility. ASPIRE's CEO, Mr. Avuyile Xabadiya, attended the event, demonstrating the agency's ongoing support. "Tourism is the backbone of our economic growth," said Mr. Xabadiya. "ASPIRE will continue to support events like 'Music in the Snow' to enhance the Amathole Region's tourism profile and drive economic development."


This collaborative effort underscores our dedication to fostering sustainable growth and creating wealth within the community.

Amathole Economic Development Agency (ASPIRE) Sponsors "Music in the Snow" to Boost Local Tourism and Economy